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An Introduction to Collective Impact

Writer's picture: Dan BentleyDan Bentley

Imagine a world where service providers, community groups, business and governments unite to combat social issues. 


Collective impact is a powerful approach that brings together diverse organisations and stakeholders to tackle complex social problems that no single entity can solve alone. By aligning their efforts around a common agenda, this collaborative model harnesses the strengths of multiple sectors to drive systemic change.


The following elements are essential to a successful collective impact initiative, forming the foundation for meaningful systemic change:


Common Agenda


The starting point for any collective impact initiative is establishing a common agenda. This means gathering a diverse group of stakeholders and working together to build a shared understanding of the issue at hand. From there, the group collaborates to define a unified vision for the solution. This common ground becomes the foundation for everything else.


Shared Measurement Systems


Next, the team emphasise the importance of shared measurement systems, which enable collaborators to track progress, identify successes, and make informed adjustments. Think of it like a compass on a ship, we're all moving in the same direction, and the measurement system helps us stay on course. They help pinpoint whether we're moving toward our shared goals or need to recalibrate, ensuring everyone's efforts are coordinated and effective. 


Mutually Reinforcing Activities


The third element is about coordinating mutually reinforcing activities. Rather than everyone doing the same thing, collective impact encourages organisations to play to their individual strengths, as long as their efforts are aligned with the common agenda. It's actually better if people and the different organisations are playing to their strengths.


Continuous Communication


Maintaining open and continuous communication is a crucial factor for success. It’s amazing if you have an "operating rhythm" of regular meetings and check-ins to ensure momentum, accountability, and the ability to course-correct if necessary. That continuous communication is absolutely key and is the glue that holds all of the different pieces together.


Backbone Support Organisation


Finally, the importance of having a dedicated backbone support organisation. This is the team or entity that provides the structure, resources, and facilitation needed to keep the initiative running smoothly.  Whether it’s a newly established organisation or one of the existing partners taking the lead, the backbone plays a vital role in ensuring everyone stays aligned and the project stays on track.


Without this central support, the collective impact initiative would struggle to maintain momentum and coordination.



We know that with collaboration, magic happens. By embracing these core elements of collective impact, leaders can drive systemic change that lasts. When diverse stakeholders come together with a shared vision, aligned efforts, and clear communication, they create the conditions for sustainable, meaningful solutions. At Impacto Consulting, we believe this collaborative approach is not just a strategy – it's the key to solving some of the most complex challenges we face today.


🎯 Ready to break free from the cycle of survival mode? Inspire your team, get more done, win awards, and deliver exceptional client experiences.



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We acknowledge the Traditional Custodians and Owners of the lands in which we work and live on across Australia. We recognise that sovereignty over the land was never ceded and we pay our respects to Elders of the past, present and emerging. 

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