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Writer's pictureDan Bentley

Creating Space For Creativity

Updated: Jun 6, 2024



Creativity is essential for innovation, problem-solving, and achieving goals. However, in our bustling work schedule fostering creative thinking can prove challenging. This article offers insights on carving out intentional time and mindset shifts to nurture creativity effectively.


Block Out Time in Your Calendar


One of the most important things you can do is block out dedicated time in your calendar for creativity and long-term thinking. In real life, no one is going to magically give you extra time - you need to prioritise yourself. Start small if needed, even just 30 minutes a week, but be consistent. Treat this time like any other important meeting by not double-booking over it. Give your full attention to creative work instead of trying to multitask. Over time you can increase the amount of time blocked out as your capacity grows. Remember that spending even a small amount of dedicated time on creativity each week is better than none at all.


Change Your Perspective


Getting a different perspective can spark new ideas. One best example is, spending time viewing your work from the "balcony" instead of just the "dance floor." Step back to look at the bigger picture rather than being immersed in daily tasks. Or try spending time on the front line with your clients. Travel to new places when possible for a shift in perspective. Making a conscious effort to challenge the way you normally see things allows for more innovative thinking.


Find Ways to Relax Your Mind


Our busy lives lead to mental clutter that inhibits creativity. It's important to have strategies for relaxing your mind and entering a more free-flowing state of thought. Different activities work for different people. Experiment to find what allows your best ideas to emerge, such as nature walks, meditation, exercise, playing an instrument, or spending time with loved ones. The key is giving your mind permission to let go of worries and constraints for a period. By making time for relaxing activities you are interested in, you'll train your brain to be more comfortable generating new concepts.



By intentionally creating space for creativity takes discipline but pays off in innovative solutions and forward progress. By blocking time, changing perspectives, and relaxing the mind, you can foster an environment for your most creative thinking to emerge. 



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